poster-tnl.png

The New Lawn

English Football Club Forest Green Rovers have proposed to build a stadium made almost entirely out of wood. Wood is not only naturally occurring, but offers a durable and sustainable alternative to concrete or steel. This will be “the greenest football stadium in the world.”

Developing a strong, well-designed system that supports green manufacturing is the main key of the marketing strategy for Forest Green Rovers Stadium. A simple and sophisticated direction will help the stadium stand unique and strong among its competitors.

̌

The logo is inspired by the shape of the stadium itself.

  ̌

The_New_Lawn2.png
 
The_New_Lawn3.jpg
The_New_Lawn32.jpg
 
The_New_Lawn8.png
The_New_Lawn4.jpg
The_New_Lawn9.png
poster-tnl.jpg