Trade Fairly

Ético uses a wide range of ecologic and recycled materials, paired with a clean yet impactful label design representing the great diversity, innovation and character of a truly sustainable design.

We are placing Ético in the center of Berlin’s Potsdamer Platz. With more than 70% of Berlin’s population being bike users, it’s large cycling community becomes synonymous with eco-conscious users. Neighboring districts such as Kreuzberg and Lichtenberg are also full of character and culture, which allow potential shoppers to have an ethical place to shop. This location is beneficial for bigger retail spaces.